SPIKE NETWORK ID
Savannah college of art and design . 2009
JUST MAKE IT EXPLODE
What could be more superior to a firearm? A weapon capable of propelling an engine and constructing an entire football stadium. Undoubtedly, the demand arose for an elevated network identity for the man channel, coupled with my quest to fashion explosive spectacles. By ingeniously merging the concepts of machinery, firearms, and sporting events, I defied conventional expectations.
In this instance, I constructed a striking contrast to the conventional notion of a gun's ammunition. Here, the firearm unleashes a piston, which serves as the foundation for an entire world to materialize. The realms of sports, explosions, and automobiles manifest themselves upon this very piston, ultimately converging onto the iconic Spike TV logo. This visually captivating exploration astutely encapsulates the desires of Spike TV's target demographic, presenting them succinctly and with unparalleled dynamism.
Director: Dan Chosich
Music: Justice - Waters Of Nazareth
SPIKE TV NETWORK ID: Making-of
From the concept to creation this motion design ident deviated little. The book is worthwhile looking at, especially seeing all the modeling that went into this for something that is mostly in the dark. This took two weeks from start to finish.