Halo Waypoint: Behind the Scenes
343 Industries . Halo Waypoint . December 2012
gimme more that beat
The challenge was to make apps and web exciting in a video. The solution was to show how those things can compliment lives. It's visually challenging to make the web an interesting subject so a lot of this leans heavily on HDR device renders to allow the viewer to understand how it would look in their hands, etc.
Story wise, I wanted to build the Waypoint brand into something that felt large and all encompassing. More percussion. More horns. More scale.
Director: Dan Chosich
Editor: Dan Chosich
Camera: Dan Chosich
Motion Graphics: Dan Chosich
Assoc. Producer: Veronica Peshterianu
Producer: Alison Stroll